“GIS is a rich platform to aggregate information from many sources and create much better insights and visualizations. This has resulted in more customer engagements and much more substantive discussions.”
John Breitinger, NorthMarq re-lytics™ manager
Having the best site does not guarantee success. During the growth phase, business may have overbuilt or stores may be located in the wrong market due to changing consumer demographics or local conditions.
GIS helps retailers correctly configure store format, size and location based on the profile of people in an area and their needs. GIS can also help to
- Refresh store networks, maximizing profits by ensuring each site performs to its full potential;
- Reduce spending while still achieving revenue expectations
- Apply multiple formats and concept depending on the individual market conditions and sales targets
Learn how business and retail organizations benefit from the use of geographic analysis and GIS.
Take a look at case studies, podcasts, demos, and books and white papers.