Cindy Elliott

Cindy Elliott heads Esri’s commercial industry marketing team. She helps to shape the role of geospatial analytics within the manufacturing industry related to new market analysis, supply chain operations, and advanced services. For more than fifteen years, Cindy has worked with global manufacturers and enterprise class technology companies to influence customer-focused business transformation. Cindy holds a senior visiting industrial fellow position at Aston Business School in Birmingham, UK, and is an established thought leader on servitization and manufacturers’ advanced services. She earned a master’s degree in international management from the Thunderbird Graduate School, and completed Harvard Business School’s Program for Leadership Development.

Posts by this author
Growth Insights Series: Is Direct-to-Consumer a Ticket to Growth?

Some enterprising brands are choosing to sell and market directly to consumers, using location intelligence to guide their way.

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Manufacturers Committed, but Slow to Digitally Transform the Supply Chain

Manufacturers believe in the benefits of supply chain digitization, but few have invested enough to realize them.

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The Growth Insights Series: Planning the Best Markets—Intuition Meets Data

Successful executives are fusing digital knowledge and intuition to drive business expansion, as a growing midsize business demonstrates.

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As Personal Car Ownership Falls, Automaker Innovation Rises

Within a decade, automakers will see a drastic reduction in traditional car sales. What are they doing to fill the revenue gap?

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Supply Chain Integration Fuels New Farm-to-Table Movement

A Washington company puts a new twist on the farm-to-table movement. Its secret? An innovative streak and a vertically integrated supply chain.

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A Digital Twin for the Supply Chain

The digital twin may help supply chain operators serve an increasingly empowered consumer—and gain a seat in the boardroom.

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