ArcGIS Business Analyst

What's new in ArcGIS Business Analyst Web App | June 2023

ArcGIS Business Analyst helps you make smarter decisions for market planning, site selection, and customer segmentation. You can use ArcGIS Business Analyst Web App to help you identify under-performing markets, pinpoint the right growth sites, and find where your target audience is located through our web platform or mobile app. If you’d like to learn more or want to try ArcGIS Business Analyst Web App, sign up for a free 21-day trial.

The June 2023 release of ArcGIS Business Analyst Web App, ArcGIS Business Analyst Mobile App, and ArcGIS Community Analyst is here and we can’t wait to share what we have been working on. We continuously update ArcGIS Business Analyst to include new features and capabilities you all love. Here’s what’s been added recently:


A new and improved interface

We have some exciting news! The next time you sign in to ArcGIS Business Analyst Web App, you will be welcomed with a refreshed new look. You will notice that this updated interface showcases an intuitive, modern design that minimizes clutter and provides the overall best Esri user experience. With this update, you’ll notice an increase to the speed of the application, more responsive and faster results, improved usability, and greater accessibility improvements.

Note - If you are more comfortable with the classic version of ArcGIS Business Analyst Web App, you can switch back to the previous version of the application from clicking on the Home tab or Help tab, and selecting Open Classic app. Please remember the classic version does not include new features of the latest release.


New color-coded maps workflow

With our updated interface, the color-coded maps workflow is the first redesigned ArcGIS Business Analyst feature. Color-coded maps provides information about an area of interest by identifying important patterns and trends. But wait, we aren’t stopping there—we are already planning for more major feature updates in the future, so stay tuned!

This newly redesigned workflow includes an easy way to define the geographic area of interest, a new summary results pane that provides deeper insights, and the ability to save analysis layers. We’ve highlighted the features of the new Color-Coded maps workflow below but for an in-depth breakdown, read our “Understanding level of detail in Business Analyst’s color-coded maps” blog article.

Enhancements to the mapping experience:
The workflow pane now lets you choose what to analyze and how it’s visualized on the map. Simply add a variable or pick the style you want with one click. Keep in mind, the default analysis extent is set to the United States, which allows the Legend value and Results pane to be fixed. This will provide a better analysis experience as the visualization remains interpretable as you pan and zoom across the map.

Map lower-level geographies:
Easily display smaller geographies, such as census tracts and block groups in a single map view at the block group level. This enhancement allows for a maximum of 10,000 features (geographies) that can be shown on a map at a given time, wow!

New ways to view and summarize data:
The Results pane includes three new ways to view and summarize the data on the map. Simply toggle between the tabs on the left to see the different views.

Watch our video below that goes over all the exciting new features and improvements with the redesigned color-coded maps.

Note - to assist you in the transition to the new color-coded maps, you can always switch between the classic color-coded maps and the new version.


New infographic templates

Infographics allow you to visualize key information for your site in the form of eye-catching graphics, charts, tables, images, and text. We made updates to our standard infographics as well as the infographics available in the ArcGIS Business Analyst gallery (with an Advanced license).

Standard infographics –



Advanced infographics –

Note: this is only available for users with an Advanced license


To gain access to the Advanced templates, click Build reports > Build infographics > Add template > Browse gallery. Mouse over the template and click the Add button. The template will be saved and added on your My templates tab, where you can run the infographic or make the design edits you desire.


Data browser search improvements

You no longer need to know exact matches of variables in our data browser. Simply search keywords to identify related variables. This enhanced functionality now provides a wide range of variables that are sorted by relevance, alphabetically, or by category. You still have the option to search for exact matches by clicking the Settings gear icon and unchecking the Find similar variables check box.


Major data updates

The data updates you’ve all been waiting for are here! With this release, gain access to not only the new, current-year Esri 2023 demographic data, but also the previous Esri 2022 and Esri 2021 data sources. Stay tuned for our upcoming blog article that goes over each data source and how you can make the most use out of it for all your analysis needs.

June 2023 Data Update:

Additional blog articles regarding ArcGIS Business Analyst data update:


Additional language support

We added a new language to ArcGIS Business Analyst Web App and ArcGIS Community Analyst: we now support Spanish. You can set the language in your browser settings. Most browsers have a language setting; check your browser’s help for the specific steps.


ArcGIS Experience Builder: Business Analyst widget enhancements

The Business Analyst widget in ArcGIS Experience Builder is a popular and well-loved tool that provides users with the ability to view additional information about any point or polygon feature on a map through the creation of reports and infographics. Check out some of our new enhancements:

Draw polygon and pin drop options
Now when you connect to a map widget, you can define an area you want analyze by using the point site or draw polygon option. The draw polygon tool is best used when you have a unique geography or trade area you want to define.

Auto responsive view for infographics
We updated the default infographic option to Auto. This will adjust the infographic view according to your screen size and device. You can manually resize the widget on the canvas to get your desired viewpoint by using the ArcGIS Business Analyst widget in Preset mode.


Additional Resources

We hope you enjoyed reading through this blog article. Below we’ve added resources to help you with your ArcGIS Business Analyst journey:


About the author

Fizza Chaudhry is the Product Marketing Manager for ArcGIS Business Analyst. She is a visionary and innovative marketer with expertise in SaaS, creative marketing and applying a user-first mindset to develop powerful marketing tools for customers.

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